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Tracy Clark leads the Brand Strategy practice at Matchstic shaping how organizations think about brand from day one beyond logos

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Anyone who has worked with me will hear me emphasize that brand is head and heart The head part is confidence in the value

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We partner with organizations in growth mode to help navigate the brand side of change powered by a focused strategy and all the

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A few of us Matchstic ers have some big wishes for branding in 2024 What would you like to see brands do in the new

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After 20 years of running Matchstic and being the sole business development lead for all those years it s time to find someone with a

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Cheers to you 2022 We re grateful for our clients who entrust us with their brand and allow us to create game changing work on

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Bold Commerce Brand Strategy Director Tracy Clark MBA shares the importance of establishing a strategic north star to guide a

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A Change of Brand from Matchstic by Blake Howard Hear inside stories of teams involved in rebranding for big names like

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Tracy Clark based in Atlanta GA US is currently a Brand Strategy Director at Matchstic Tracy Clark brings experience from