Servicescape

https://www.marketing91.com/servicescape
Meaning of servicescape Servicescape is a model that puts its onus on explaining the behavior of customers and clients within the service environment It is a popular concept from Booms and Bitner that categorically states that ambiance has a direct impact on the customers

https://en.wikipedia.org/wiki/Servicescape
Servicescape Servicescape is a model developed by Booms and Bitner 1 to emphasize the impact of the physical environment in which a service process takes place The aim of the servicescapes model is to explain behavior of people within the service environment with a view to designing environments that does not accomplish organisational goals

https://www.businessmanagementideas.com/marketing/...
The three important aspects of the servicescape are 1 Spatial Layout and Functionality Because service environments generally exist to fulfill specific purposes or needs of customers spatial layout and functionality of the physical surroundings are

https://www.appointedd.com/blog/servicescape
The concept of a servicescape was developed in the early 80s and was defined as the environment in which the service is assembled and in which the seller and customer interact combined with tangible commodities that facilitate performance or communication of the service Booms Bitner 1981

https://www.tandfonline.com/doi/full/10.1080/23311975.2022.2055443
This study examines the role of servicescape on customer engagement behaviors through place attachment in a non Western context The results show that servicescape positively affects different forms of engagement behaviors The results also reveal the key role of place attachment

https://www.jstor.org/stable/1252042
Servicescape Firms that share a cell within the matrix face similar issues related to the design of their phys ical spaces The vertical dimension relates to who is perform ing actions within the servicescape the customer or the employee or both One extreme is represented by the self service organization in which few if any

https://journals.sagepub.com/doi/10.1177/002224299205600205
Abstract A typology of service organizations is presented and a conceptual framework is advanced for exploring the impact of physical surroundings on the behaviors of both customers and employees The ability of the physical surroundings to facilitate achievement of organizational as well as marketing goals is explored

https://www.researchgate.net/publication/233282532...
The term servicescape credited to Bitner 1992 refers to the physical surroundings built environment that impact on the behaviors of customers and employees in service organizations

https://www.tandfonline.com/doi/full/10.1080/02642069.2011.613934
In reviewing the 188 selected papers attention has been devoted to an in depth analysis of new research paths on the topic Our research findings contribute to a deep understanding of the link between customer behaviors and new ways of interpreting specific features of the servicescape